Stephen Lease was an avid runner equipped with all the running gear he could get his hands on, when he seemed to realise that runners weren’t wearing overpriced high-performance running glasses but just cheap pairs from discount stores. He saw the opportunity for stylish, fun, functional, affordable shades in the running community and launched Goodr.
Goodr was launched in March 2015 with a Kickstarter campaign, shipping badass sunnies from an apartment along with his high school friends and co-founders Ben Abell and Keri Blunt. For the first two years of Goodr, the trio worked full-time jobs whilst growing the brand to the success it is today.
Expanding to over 1,500 stores in 30 different countries, as well as collaborating with major brands such as Warner Bros, The Rolling Stones, and Dunkin’ Donuts, Goodr has become an overnight success. Their high quality sunnies have won several awards including Runner’s World Gear of the Year (twice!), and Men’s Health Best Buy!
And in CEO (Chief Executive Octopus) Stephen Lease’s words “We sell fun, not eyewear”

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Product Description
The MACH Gs combine the reliability of GOODR eyewear with the timeless appeal of aviators, resulting in a pair of sunglasses that are not only fashionable but also performance-driven. The classic aviator style is seamlessly integrated with GOODR's commitment to comfort and functionality, ensuring that you can embrace speed without compromising on style.
Designed to cater to those who feel the need for speed, the MACH Gs feature a smooth and sleek frame that eliminates the discomfort often associated with traditional metal aviator frames. Bid farewell to unsightly imprints on your nose caused by awkward nose pads – the MACH Gs promise a comfortable and snug fit, allowing you to focus on reaching new heights without distraction. The gradient lenses not only enhance the aesthetics but also provide versatility for regular or wider heads, making them the ideal choice for individuals looking to make a statement while embracing an active lifestyle.
About MACH Gs
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Cleaning Instructions Get the most out of the products
Here are some cleaning tips to help keep your goodrs in pristine condition and from showing signs of natural wear and tear, we recommend:
- Using a gel-based lens cleaner and a microfiber cloth…the pouch they come in works wonders!
- Mild soap and water and gently patting dry with a soft cloth, also works!