Stephen Lease was an avid runner equipped with all the running gear he could get his hands on, when he seemed to realise that runners weren’t wearing overpriced high-performance running glasses but just cheap pairs from discount stores. He saw the opportunity for stylish, fun, functional, affordable shades in the running community and launched Goodr.
Goodr was launched in March 2015 with a Kickstarter campaign, shipping badass sunnies from an apartment along with his high school friends and co-founders Ben Abell and Keri Blunt. For the first two years of Goodr, the trio worked full-time jobs whilst growing the brand to the success it is today.
Expanding to over 1,500 stores in 30 different countries, as well as collaborating with major brands such as Warner Bros, The Rolling Stones, and Dunkin’ Donuts, Goodr has become an overnight success. Their high quality sunnies have won several awards including Runner’s World Gear of the Year (twice!), and Men’s Health Best Buy!
And in CEO (Chief Executive Octopus) Stephen Lease’s words “We sell fun, not eyewear”

Size Guide:

Product Description
Crafted for individuals who've embraced their petite craniums, these sunnies elevate your style and performance. With a cheeky attitude and sleek design, these shades are here to make a bold statement – never the big spoon, always the trendsetter.
The LIL F*KIN GOODRS feature glare-reducing, polarized lenses that not only shield your eyes from the sun's harsh rays but also add a touch of cool to your look. Perfectly proportioned for smaller heads, these sunglasses ensure a snug and comfortable fit, making them an ideal companion for your runs. Designed for both functionality and aesthetics, these sunnies aren't just for jogging – they're your go-to accessory for any activity, from running marathons to conquering everyday challenges.
Wearing LIL FKIN GOODRS isn't just about style; it's about embracing your uniqueness and defying expectations. These sunglasses proudly declare that no one wearing goodr running sunglasses has ever been attacked by a leopard (as far as we know), adding a playful touch to your adventures. So, gear up, step out, and let your smaller head lead the way with these exclusive LIL FKIN GOODRS.
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Cleaning Instructions Get the most out of the products
Here are some cleaning tips to help keep your goodrs in pristine condition and from showing signs of natural wear and tear, we recommend:
- Using a gel-based lens cleaner and a microfiber cloth…the pouch they come in works wonders!
- Mild soap and water and gently patting dry with a soft cloth, also works!