New Arrivals

Energy Gel 30 is a high-performance carbohydrate gel built to support training sessions, racing and endurance competition. Each gel delivers 30g of carbohydrates using a Dual Fuel Carbohydrate Formula, designed to help athletes fuel efficiently when intensity rises and energy demands increase.

FLYCARB Lactate Shuttle is a high-carbohydrate drink mix developed for athletes to use during demanding sessions and longer endurance events. It combines dual-source carbohydrates with calcium lactate, providing an additional fuel source for athletes already consuming carbohydrates at the upper end of their fuelling strategy.

RIDE Nutrition Reload Recovery Mix is a convenient post-exercise shake designed to support the three key areas of recovery: refuelling, muscle repair and rehydration. Each serving provides 18g of high-quality whey protein alongside 32g of high GI carbohydrates.

Ultragen Recovery Drink is an advanced recovery mix designed to help athletes refuel, repair and come back stronger after hard training or racing. Each serving combines fast-acting carbohydrates, premium protein, BCAAs, glutamine, vitamins, minerals, electrolytes and antioxidants to support complete post-exercise recovery.

FLYCARB Antholoading Drink is a daily hydration and recovery drink designed for use before target events and during demanding training blocks. Each serving provides 300mg of bioactive anthocyanins derived from New Zealand blackcurrants, alongside 20g of carbohydrate and a 1,000mg electrolyte blend.

FLYCARB HICARB is a high-carbohydrate drink mix developed to support fuelling before and during demanding training sessions and races. Each sachet provides 50g of carbohydrate from maltodextrin and fructose, giving endurance athletes a convenient way to increase their carbohydrate intake without carrying solid food.

Kendal Mint Co GEL X is a next-generation, high-carbohydrate energy gel developed for athletes working towards higher hourly fuelling targets. Each 70g gel delivers 45g of carbohydrate, allowing you to take on more energy without carrying as many gels during long training sessions and races.

C2:1 Pro Carbo Chews are a simple and effective way to take in carbohydrates during training and racing. Each pack contains 6 chews and delivers 30g of carbohydrates, using a 2:1 ratio of maltodextrin and fructose to support steady energy intake during longer efforts.

OTE Super Repair Sour Cherry is a 100% sour cherry juice concentrate designed to support recovery after hard training, long endurance sessions and demanding competition. Each 30g serving provides naturally occurring anthocyanins, polyphenols and antioxidants, making it a simple addition to your recovery routine when your body has been placed under greater stress.

Multilayer Protein Bar Low Sugar is a high-protein snack made for anyone who wants something convenient, satisfying, and genuinely enjoyable to eat between meals or after training. With its layered texture and indulgent taste, it feels closer to a treat than a typical protein bar, while still supporting your nutrition goals.

The VÅGA Waterproof Fell Cap is built for running, racing and hiking in wet, unpredictable conditions. Its ultra-lightweight 3-layer fabric and fully taped seams provide dependable protection from persistent rain without adding unnecessary bulk.

The VÅGA Performance Skull Cap is a lightweight, warm and easily packable layer designed for racing, training and emergency kit requirements. Developed over two years, it provides reliable insulation without taking up unnecessary space in your pack or running vest.

Meet the Wind Resistant Cap by VÅGA. One of the most technically advanced caps in VÅGA’s collection, the Wind Resistant is built for those who don’t let the elements get in their way. Engulfed in a fully wind resistant, ultralight shell, this piece of kit is to keep you moving when the weather wants to stop you in your tracks. Available in 3 understated block colourways and with our trademark short peak, look cool, in the cool.

The Compressport Free Belt Pro 2.0 is a lightweight running belt designed to carry your trail and race essentials without the movement or bulk of a traditional backpack. Its seamless, ergonomic construction wraps closely around your waist for a secure, second-skin fit that helps reduce bouncing and chafing while you run.

Compressport Hurricane Waterproof Mittens provide lightweight protection for your hands when running in wet, cold and windy conditions. Their waterproof and wind-resistant construction helps keep rain and cold air out, while the breathable fabric prevents your hands from becoming uncomfortably sweaty as your effort increases.

The VÅGA Scribble Cap is a lightweight five panel performance cap built for runners who want race-ready function with a bold, limited edition look. Designed with VÅGA’s distinctive scribble print, it brings a more expressive feel to technical headwear without compromising on comfort, fit or performance.

The VÅGA Mesh Flex Cap is a lightweight, performance-focused running cap designed to keep you cool when the pace and temperatures rise. Built with a six-panel construction and open mesh side panels, it delivers exceptional airflow while maintaining a secure and comfortable fit.

The VÅGA Viper Lite Cap is built for athletes who want lightweight performance without compromise. Featuring a unique textured nylon fabric, this ultra-light five-panel cap delivers a distinctive look while maintaining the comfort and functionality needed for racing and hard training efforts.

Balega Enduro No Show Running Socks are built for runners who want a secure, low-profile sock that stays comfortable from the first mile to the last. Designed with Balega’s trusted fit philosophy, they combine a roomy toe box, supportive midfoot hold, and Deep Heel Pocket to help keep the sock locked in place without slipping.

Balega Enduro Crew Running Socks are built for comfort, stability, and everyday training reliability. Designed with Balega’s trusted fit philosophy, they combine a comfortable toe box, secure midfoot, and deep heel pocket to help keep the sock in place from the first mile to the last.

FLYCARB Lactate Shuttle is a high-carbohydrate drink mix developed for athletes to use during demanding sessions and longer endurance events. It combines dual-source carbohydrates with calcium lactate, providing an additional fuel source for athletes already consuming carbohydrates at the upper end of their fuelling strategy.

RIDE Nutrition Beta Alanine is a 100% pure, unflavoured powder designed to support performance during intense training and repeated high-energy efforts. Beta alanine helps increase muscle carnosine levels, improving the body’s ability to manage the rise in acidity that contributes to muscular fatigue.

Pickle It Shot is a compact 70ml vinegar and dill mineral shot designed to be taken at the onset of muscle cramp. Made with 0.6% acetic acid, it is based on the neuromuscular mechanism associated with pickle juice, where the sharp acidic taste stimulates sensory receptors in the mouth and throat. This creates a rapid sensory signal that may help reduce the overactive motor neuron activity associated with cramping.

FLYCARB Antholoading Drink is a daily hydration and recovery drink designed for use before target events and during demanding training blocks. Each serving provides 300mg of bioactive anthocyanins derived from New Zealand blackcurrants, alongside 20g of carbohydrate and a 1,000mg electrolyte blend.

Performance Bullet Brain Bullets are fast-acting productivity chews designed to support focus, alertness and mental performance. Each chew contains 80mg of caffeine for an energy boost, paired with 160mg of L-Theanine to promote a smoother, calmer feeling of concentration.

FLYCARB ITC Shot is a short pre-workout drink created for demanding training sessions and competitions. Each single-serving sachet provides a high dose of bioavailable isothiocyanates (ITCs), naturally occurring compounds extracted from broccoli sprouts using a standardised sulforaphane source.

Enervit Magic Cherry is a post-activity recovery supplement made with CherryCraft® tart cherry extract, designed to support your body after hard training sessions, races, and demanding endurance efforts. Each sachet provides 300mg of antioxidant polyphenols, including 50mg of anthocyanins, to help support recovery when your body has been placed under physical stress.

OTE Super Repair Sour Cherry is a 100% sour cherry juice concentrate designed to support recovery after hard training, long endurance sessions and demanding competition. Each 30g serving provides naturally occurring anthocyanins, polyphenols and antioxidants, making it a simple addition to your recovery routine when your body has been placed under greater stress.

Zooki Biotics+ is a daily live culture supplement designed to support your gut microbiome, with three targeted blends available to suit your individual needs. Each serving provides 20 billion CFU from multiple carefully selected live culture strains, alongside added nutrients to support everyday wellbeing.

Zooki Collagen is a convenient daily liquid collagen supplement, providing 5,000mg of premium hydrolysed marine collagen in every sachet. Available in a refreshing berry flavour, each serving is ready to drink straight from the packet or can be mixed into your favourite food or drink.

Gel Mix Flask 350 ml is a soft flask made specifically for fueling with Gel Mix 480 when training or racing. Designed to be carried in a running vest, waist belt, or back pocket. Equipped with a SpeedFill™ cap for fast refills and a bite valve for fueling easily over challenging terrain.

Zone8 Performance Max Nasal Strips are built for athletes who want stronger airflow when training, racing or recovering. Each strip opens the nasal passage instantly, helping increase nasal airflow by up to 40% so you can breathe more efficiently when effort levels rise.

Zone8 Performance Lite Nasal Strips are designed to help you breathe clearer during sleep, training and recovery. Each strip gently opens the nasal passage to support better airflow, helping you breathe through your nose with more control when you need it most.

The CORE Cooling Towel uses evaporative cooling technology to help manage rising skin temperature during training and racing in hot conditions. Simply soak it in water and place it around your neck, over your head or against the skin for a cooling effect.

The Endurance Fuelled Gel Flask 150ml is a simple, mess-free way to carry your fuel exactly how you like it. Designed for energy gels or custom nutrition mixes, it gives you quick access to fuel during training, racing, long runs, rides, and endurance events.

The Adventure Pouch is a reusable fuelling pouch designed for endurance athletes who want easy, reliable access to carbohydrate fuel during training and racing.

Stay on top of your hydration with the Applied Nutrition ABE 2.5 Litre Jug. Designed in a sleek matte black finish, this large-capacity water jug makes it easy to keep fluids close by throughout the day, whether you are at work, travelling, training in the gym, or simply trying to drink more water.

Made from sturdy PETG and BPA-free plastic, the ABE Jug is built for regular daily use. Please note, it is not suitable for hot liquids.

The goodr SONIC Gs are built for speed, sweat and standout style. With a curved shield design, ventilated wrap lens and feature-packed frame, these sunglasses are made to keep up when the pace picks up.

Bring speed, style and a little wild energy to your next run with the goodr CHEETAH Gs. Built in a bold performance cat-eye frame, these sunglasses are made to turn heads while keeping your vision sharp, clear and comfortable on the move.

Step into a sharper look with the goodr SLATE Gs, bold square sunglasses designed to balance performance with everyday style. Built for medium-sized heads, these just-right midsize frames offer a confident fit that feels secure without being tight.