Muir Energy was created with a simple goal: to make portable food products that fuel the body while reducing impact on the planet. Their approach is built around organic, vegan and non-GMO ingredients, using real food to deliver energy that feels natural, steady and nourishing.

Born on the John Muir Trail, the brand began when founder Ian Muir McNally struggled to find nutrition that worked for ultra-distance hiking. He wanted something versatile, simple and satisfying, a fuel he could eat straight from the pouch, add to food, or use during long efforts without upsetting his stomach.

Muir Energy now offers fast and slow burning fuel options to support different types of activity. Slow burning pouches use nut and seed butters for steady, longer-lasting energy, while fast burning options use dehydrated fruits and vegetables for quicker fuel when you need it most.

With minimal ingredients, no synthetic preservatives and a commitment to long-term health for people and the planet, Muir Energy is ideal for athletes who want clean, real food fuelling for training, racing and adventure.