BFGs

Visit the GOODR store

Introducing the BFGs by goodr, bold, functional glasses purpose-built for bigger heads and big adventures. Engineered with a wider fit and designed for maximum comfort, the BFGs are your go-to pair if you’ve ever found regular sunglasses too tight or uncomfortable.

Wider fit ideal for larger heads
Polarised lenses reduce glare and enhance visibility
UV400 protection blocks 100% of UVA and UVB rays
Lightweight, bounce-free frame for active movement
No-slip grip coating with silicone inserts
Stylish mirrored lenses in a variety of colours

BFGs

Visit the GOODR store

€53,51

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2 in stock, ready to be dispatched

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Description

With mirrored, polarised lenses that cut glare and offer UV400 protection, BFGs deliver clarity and confidence in all conditions. Whether you're clocking up miles on the road or soaking up rays on the trail, your eyes stay protected from 100% of harmful UVA and UVB rays. Plus, the dark-to-light tint enhances overhead light control and boosts ground visibility, making them practical and stylish for both performance and play.

BFGs also feature a lightweight, durable frame built with a special grip coating and silicone inserts that lock them in place, even when you’re sweating. No bouncing, no slipping, just a secure, distraction-free fit. And with a wide choice of vibrant lens colours, you can express your personal style while keeping your eyes safe.

Designed for active lifestyles, the BFGs bring together comfort, function and flair for those who need a roomier fit without compromising on performance.

How does it work

The BFGs combine polarised lens technology with performance-grade frame engineering. The lenses filter out glare and block 100% of harmful UV rays, enhancing clarity and protecting your vision during outdoor activities. Meanwhile, the specially designed frame accommodates larger head sizes with a wider fit and features a grip-coated surface with silicone inserts that prevent slippage, even when you sweat.

The result? A pair of sunglasses that stay in place, reduce eye strain, and elevate both your look and your performance.

About goodr

Stephen Lease was an avid runner equipped with all the running gear he could get his hands on, when he seemed to realise that runners weren’t wearing overpriced high-performance running glasses but just cheap pairs from discount stores. He saw the opportunity for stylish, fun, functional, affordable shades in the running community and launched Goodr.

Goodr was launched in March 2015 with a Kickstarter campaign, shipping badass sunnies from an apartment along with his high school friends and co-founders Ben Abell and Keri Blunt. For the first two years of Goodr, the trio worked full-time jobs whilst growing the brand to the success it is today.

Expanding to over 1,500 stores in 30 different countries, as well as collaborating with major brands such as Warner Bros, The Rolling Stones, and Dunkin’ Donuts, Goodr has become an overnight success. Their high quality sunnies have won several awards including Runner’s World Gear of the Year (twice!), and Men’s Health Best Buy!

And in CEO (Chief Executive Octopus) Stephen Lease’s words “We sell fun, not eyewear”